How can a new startup raise seed funding from investors?

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Even though each business may choose to raise seed money at a different moment, the steps involved in raising a round of seed money are essentially the same regardless of the industry. 

Of course, existing relationships will make seed funding for startups more accessible if this is not the founder’s first venture. However, young entrepreneurs and businesses need to comprehend the seed funding market and who to contact. This article offers you some advice on raising financing for your firm.

Ensure that the timing is accurate

Choosing the appropriate timing is the first stage in the fundraising process. Your willingness to give up your ownership stake in the company will determine how this plays out and whether you satisfy the requirements of the investor to persuade them that you are a worthwhile investment. 

The initial choice is deeply personal. Ultimately, it is up to you to determine if you are ready to part with some stock in exchange for funding for startup business. To strike a transaction with a possible investor, you must present proof of your product, market, and team. The time is now if you can fulfill these three requirements.

Select your type of funding

There are numerous ways to obtain startup capital. Here are the most common ways.

Venture capitalist

A company created specifically to fund a company is known as a venture capitalist (VC). It’s the most often used capital raising, particularly if you seek Series A funding. 

Many venture capitalists (VCs) are amenable to seed funding; these investors are meticulous, frequently call for repeated meetings, and involve numerous stakeholders. You can anticipate participating.

Angel investors

The second most frequent form of investor for seed investment is angel investors. Wealthy individuals who fund early-stage enterprises with their own money are known as angels (as opposed to venture capitalists, who invest with other people’s money). 

While getting startup money from angel investors might be quicker with less due diligence, angels frequently demand a higher equity decrease in return.

Friends and family

These people are the ones who most typically provide seed money. Many company entrepreneurs have family members or friends that own or invest in their companies. 

Furthermore, many company teams have previous founders with connections and coworkers looking for business possibilities. Not all founders, nevertheless, have strong networks. For these founders, there are several additional avenues to obtain capital.

Business Revenue

Revenue from a startup you are establishing is one of the most acceptable ways to raise seed money. Because it avoids the complications of outside funding and stock dilution, this strategy has recently attracted much attention. 

Additionally, it demonstrates that there is a need for the product. Crowdfunding is a variation where products are shown to potential investors at different stages of development. One of the most well-liked means of seed funding, there are currently over 500 active sites for crowdsourcing.

Discuss a final agreement

For many founders, negotiations might be challenging. Your VC or angel investor is considerably more experienced because they do this all day and are less likely to get lost. It’s simple to accept the first offer you are given. 

While you don’t want to waste any time (on your part or that of your investors), getting the first offer you receive can be easy. Instead, consider taking a position where you can bargain on issues like equity pay.


The significance of seed money has grown in recent years. However, many startup owners are still unsure about how to secure seed money for their venture. Therefore, it is crucial to conduct a thorough study before you invest in startups.

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